The indigenous tribes that lived in North America long before Europeans arrived had a variety of names for Devils Tower.
The Kiowa called it Aloft on a Rock and Tree Rock; the Cheyenne and Crow called it Bear's House, or Bear's Lair; the Crow called it Home of Bears; the Cheyenne and Lakota called it Bear's Lodge; the Lakota called it Bear's Lodge Butte and Grizzly Bear Lodge; and the Cheyenne and Arapaho called it Bear's Tipi.
In a geographic naming standard the apostrophe is eliminated which is why it is called Devils Tower and not Devil's Tower.
In 2005 efforts to rename Devils Tower to make up for the original misinterpretation began.
The American Indian tribes pushing for the correction wanted it renamed Bear Lodge National Historical Landmark.